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VitalityLink
Practice Building
A Powerful & Authentic Approach to Building your Private Practice

At VitalityLink, we often hear that you LOVE what you do, but struggle to make money and find new clients. Building a thriving practice takes knowledge and skills that are either not taught to us or taught only in pieces. These missing skills are easily the most valuable components to building an abundant, as well as meaningful, life and practice. How do you switch gears?

One powerful way to build your practice is by working with a business coach such as Cindi Williams of Global Alignment Coaching. Cindi is not only a Business Coach and Consultant but also a Psychotherapist, and Registered Professional Counsellor. Her basic "Coles Notes" road map shows to how create balance in all aspects of your business by including:

  • A Conscious Minded "Business Basics" forum
  • An Ethical Team of Like Minded Consultants to Help You Get There
  • Resources to Help You Adapt & Keep a Thriving Practice
  • Community & National Partners & Alliances
If you are a counsellor/therapist or a wellness practitioner of any kind, see what is helping practitioners everywhere make the switch to a vital practice! What other ways have you found to build your practice? Add an article and select the modality 'Practice Building' to help others learn from you too!


Why You Should Sell Benefits Instead Of Features!
By: VitalityLink Finder    Thursday, Dec 22, 2011
Why should you stress benefits instead of features of a product or service? It's simple... Benefits SELL and Features DON'T! Most people, when trying to market their products and services focus their energies on trying to convey features of a product or service. Most people want to tell their potential clients and customers all about what they offer, what colors it comes in and a host of other things that are of no importance to anyone. This is wrong and should be avoided. No one cares about features--they only care about the benefits that your product or service will bring to their lives. ...Read More
Use your Manners!
By: VitalityLink Finder    Thursday, Dec 22, 2011
As I sat down at the computer to write this, it just comes to me that two of the most important things about marketing and promoting yourself and your New Age related business are the things your mother always told you to do. She told you to always remember to say "please" and "thank you." So, how does this relate to promoting yourself and your business? It's easy. When I was growing up, the other kids in the neighborhood and I would play a game called "Mother, may I ?" The game, "Mother, may I ?", is a game where someone playing the role of the "mother" would call out certain instructions ...Read More
The Power Of Asking For Help!
By: VitalityLink Finder    Thursday, Dec 22, 2011
One of the biggest mistakes we make far too often is trying to reinvent the wheel. We are talented, gifted and want to make more money but often we don't know where to start. So, what do we do? We, out of our ignorance just start "trying Things" to see if they work. This is a big mistake. Don't just start trying things to see what works. You've heard me repeat it loud and often in the New Age Marketing tips newsletter column-- Test, test, test. But, in some cases that may not even be necessary. If (and that's a big if), you do what I suggest and seek out other people who are more successful ...Read More
The Only Vote That Counts When Marketing Your Business
By: VitalityLink Finder    Thursday, Dec 22, 2011
For over twenty years I've been a successful sales person and marketer of a variety of products and services. During that time, I've thought a lot about what it takes to be successful in marketing your products and services. As I've thought about marketing success one of the things I've realized that successful organizations do that unsuccessful ones do not do is "listen to their customers." The question for you is, "Do You Listen To Your Customers?" If you do, here's the rewards for doing it... 1) They'll tell you what products and services to "sell them." 2) You'll save yourself a lot of ...Read More
What's the One Question You Must Know The Answer To If You Want To Successfully Market Your Small ...
By: VitalityLink Finder    Thursday, Dec 22, 2011
(hint: The answer is revealed in this article) It used to be that starting (and succeeding) in a small business was fairly easy. You hang a shingle over the door and people come buy what you sell. It was that easy. But, no more! What's different? Competition. BIG competition! And it's coming at you from every direction. Many years ago, if a new competitor opened up in your town you knew them. You knew their strengths, you knew their weaknesses and most likely you knew them. Today all that has changed. I don't have to tell you that when every new competitor puts out their shingle for business ...Read More
The Most Powerful Marketing Strategy Anywhere You Can Apply To Your Small Business Is To ...
By: VitalityLink Finder    Thursday, Dec 22, 2011
Why? These customers or clients that used to do business with you, but are currently inactive bought from you before because you solved a problem of theirs or you improved their lives in one way or another. Your job as a marketer is to find out why they stopped doing business with your company and see how you can get them to once again become one of your customers. As I said a moment ago, you have to continuously promote to your current AND inactive customers. One of the best ways I know to do this is by doing a direct mail or E-mail newsletter on a regular basis and sending it out to all ...Read More
The five reasons why people don't buy from you!
By: VitalityLink Finder    Thursday, Dec 22, 2011
If you re like me you believe in what you have to offer. You believe in how you can help improve the lives of others. Many years ago, I listened to a tape on selling by the great motivational speaker Zig Ziglar. On the tape he said that there were only five reasons why people don't buy from you. They were No Want No Need No Money No Hurry No Trust. If you have a passion for what you do, have a product or service that can really help others, but the new clients, customers and sales aren't coming, you need to ask yourself which of these five reasons could be the problem. If your marketing ...Read More
The Biggest Marketing Mistakes Small Business Owners make with their Radio Advertising…..
By: VitalityLink Finder    Thursday, Dec 22, 2011
I don’t want to sound overly simplistic, but that’s all there is to it. If you want to be successful marketing your small business on the radio, all you need to do is find out what’s working and do that! Conversely By Otto Collins What’s the secret to powerful, results oriented advertising on radio? It’s like anything else in life—just figure out where the gold is…And start digging , the other way you can learn something is, figure out what the unsuccessful people are doing and don’t do those things. I sold radio advertising in small, medium ...Read More
The 5 things that determine the success of your radio advertising!
By: VitalityLink Finder    Thursday, Dec 22, 2011
As a former top producing radio advertising sales Account Executive for radio stations in markets of all sizes I saw great radio advertising campaigns and I saw lousy ones. In the advertising campaigns that worked there were some common elements that ran through virtually ALL of them I’ve done some analysis and I’ve determined that there are five of these common elements that you need to be concerned with if you want your radio advertising to be as effective as possible. In ALL of the radio advertising campaigns that worked there were 5 elements present and here they are… ...Read More
Ideas for Creating Powerful Headlines
By: VitalityLink Finder    Thursday, Dec 22, 2011
No Matter what you are writing, the headline is the most important thing. So, what make a great headline? The job of the headline in any ad, poster flyer article or anything else is to get the reader's attention. The headline should be so compelling, so inviting that it makes the reader say to themselves "I want to know more." When I write headlines for an ad or article I find a quiet spot and take out a legal pad and start writing possible headlines. I don't write or experiment with one or two. I don't stop until I have at least twenty or so. Don't write headlines that just talk about ...Read More